Acerbis, an international sportswear and OEM brand, asked us for help in creating an a new design strategy. The goal: align its three flagship brands: Motorsports International, Motorsports USA, and Football Sportswear.
"Bold, energetic, dynamic. This is the essence of Acerbis"
Variant redesigned Acerbis' online identity from scratch and created a new interactive configurator that allow customers to preview all the OEM parts sold by the company.